Olympikus – The Fans’ Medal
In a very difficult moment for the Brazilian Volleyball Team, a medal transformed virtual messages into real ones.
The greatest volleyball team in history went for the World League Championship aiming for its 10th world title. But they lost the final game. What could Olympikus, the main sponsor of the squad, have done in this situation?
The Fans’ Medal was part of a bigger project called Inside the League, in which the players filmed themselves during the entire competition, generating high fan engagement.
  • Category: Direct, Digital, Branded Content
  • Client: Olimpikus
  • Awards: : Wave Festival in Rio (Latin American) - 2 silvers Direct